s operating on the African continent – and indeed players

 As from 1 October 2011, Siemens’ Industry Sector is to be re-organised in order to help enhance the industrial productivity and energy efficiency of key industries on the continent timesofamerica.info timevinger.org   ensuring the efficiency and affordability o

tincona.com . Russwurm explains more.

“As globalisation increases world is becoming more interconnected, not only from a technological perspective, but also in economical and logistical terms,” he states.

For companies operating on the African continent – and indeed players in all of Africa’s key industries – this trend towards globalisation means they must streamline their production processes in order to hold their own against global competition. “It’s about ensuring the efficiency and affordability of production processes while increasing the speed at which high quality products are manufactured,” Russwurm believes.

African industries are confronted with the same challenges as those in other regions around the world. Development cycles in the manufacturing industry are becoming shorter, while the complexity of products and associated volumes of data during the product life cycle are becoming shorter.

Added to this, energy is becoming a significant cost factor while resources are becoming scarcer. Moreover, the environmental requirements are becoming increasingly stringent. Customers expect comprehensive solutions from a single source and service activities are demanded over the entire lifecycle of the product.

“Because Siemens has a presence across 190 countries worldwide, we have the relevant expertise to address the challenges on the continent. We have a wealth of global knowledge and experience. In addition Siemens has the capacity to provide tailor-made products, solutions and services across key markets in Africa, such as the mining, water